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Research & Publications


Research

̽»¨Â¥'s publication and research initiatives seek to serve the ongoing needs of our membership and contribute to a better understanding of current and leading practice. In carrying out this research, we hope to leverage the expertise of ̽»¨Â¥ members, staff, and partners.

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Informed by more than 50 years of research and practice in the field of strategic enrollment management (SEM), supported by the non-profit, membership-based organization of the ̽»¨Â¥ (̽»¨Â¥) and ̽»¨Â¥ Consulting, this book outlines definitions, principles, building blocks, frameworks, processes, steps, and options that colleges and universities can use as tools to build campus-specific enrollment best practices. Taken together, these tools form the core concepts of SEM, which will guide the creation of a myriad of tailormade SEM results for individual learner success and individual campuses' enrollment health.

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College & University Journal

C&U 100:2 Spring 2025
Featured Content

Association Between Financial Aid and Graduation Rates: An Analysis of North Carolina State University’s College of Agriculture and Life Sciences

Signaling of Higher Educational Institutions in India

Interview with Kristi Wold-McCormick

Interview with Angel B. Pérez

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SEM Quarterly Journal

Vol. 13, Issue 1 April 2025

Featured Content

Tech-Driven Transitions: Investigating College Students' Resource Utilization in the Digital Age of College Applications

Charting a New Course: The Birth of the Nation's First Enrollment Management Credential at the University of Miami

Using Esri Research to Enhance Campus Strategic Enrollment Marketing Efforts 

Graduate Enrollment Management: Reflections and Development—A Decade In 

Avanza, The Good Road, and LEAD: College Access Programs the SEM Connection

Scaling Deep to Make Space for Females in Trades: Transformational Inclusion at a Community College 

Review of: Lifting the Veil on Enrollment Management: How a Powerful Industry is Limiting Social Mobility in American Higher Education 

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