探花楼

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SEM 2025 Grow Your Enrollment. Develop Your Career.

Leadership and Management

Refine your leadership and management skills in enrollment management and learn how to streamline office functions, create effective budgets, build a strong team, and apply best practices in strategic enrollment management.

Related Sessions

Hear From Session Presenters

    Learn how others are achieving their goals and more at the SEM Conference.

    Related Workshop


    Full-Day Workshop | Sunday, November 9
    Leading Through SEM  
    This full-day workshop is tailored to campus leaders and is applicable to those with or without a strategic enrollment management (SEM) plan. Through the application of best practices derived from case studies, and analysis of enrollment trends, this interactive session will explore how to: keep your campus engaged in SEM planning; reduce planning fatigue; build a plan to be nimble and agile; sustain SEM energy throughout the life of the plan; and create effective SEM teams to build institutional capacity leading to enrollment health and improved learner success.

    探花楼's SEM Resources


    Instructor-Led Course
    Essentials of Strategic Enrollment Management

    Online Course
    SEM Endorsement Program

    Publications


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    Ask a Consultant: Practitioners Helping Practitioners

    Ask a Consultant: Guiding Principles
    Aug 4, 2025

    Tammy Aagard of 探花楼 Consulting answers how to find your "north star" for project progress and success.

    Ask a Consultant: Practitioners Helping Practitioners

    Ask a Consultant
    Jun 9, 2025

    Our consultants address a common yet challenging question about the length of time for your strategic enrollment management plan.

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    How International Students Impact U.S. 'Soft Power'
    Jun 9, 2025

    David Mihalyi of 探花楼 International asks us to consider the long-term consequences of policy shifts that are driving international students away.

    A funnel with small focus opening

    Prioritizing for Enrollment Success
    May 27, 2025

    Learn the approaches to real-world enrollment challenges that enabled Old Dominion University to shape student recruitment profiles and Towson University to improve retention and graduation.

    Nicole Sakraida, SEM-EP Graduate

    Community College Dean Reflects on SEM-EP Experience
    May 27, 2025

    Nicole Sakraida of RCC reflects on the impact of the Strategic Enrollment Management Endorsement Program. Discover how this SEM-EP graduate turned around a steep enrollment decline with innovative high school partnerships and data-driven strategies.

    Ask a Consultant: Practitioners Helping Practitioners

    Ask a Consultant
    Mar 17, 2025

    Our consultants share how Career Services centers around the country are responding to increasing demands for innovative programming.

    Ask a Consultant: Practitioners Helping Practitioners

    Ask a Consultant
    Feb 17, 2025

    Our consultant provides key components of a comprehensive data governance structure.

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    NSC Identifies Fall 2024 Freshman Enrollment Data Error, Updated Report Coming January 23, 2025
    Jan 21, 2025

    The NSC identified a methodological error that affected its calculation of freshman enrollment numbers for Fall 2024.

    Ask a Consultant: Practitioners Helping Practitioners

    Ask a Consultant
    Jan 21, 2025

    Our consultant offers practical steps to address staff turnover in admissions.

    A group of people helping each other up a mountain.

    The Future of Higher Education Needs Better Support for Adult and Transfer Students
    Dec 23, 2024

    What is the "workforce mountain" and how could the enrollment cliff increase demand for postsecondary credential attainment among non-traditional populations?

    Ask a Consultant: Practitioners Helping Practitioners

    Ask a Consultant
    Dec 23, 2024

    Our consultant provides a clear "elevator speech" for describing SEM planning to your teams.

    View from the audience at SEM 2024 of session by Curry College.

    Top Enrollment Factors Revealed by Talking to Families
    Nov 25, 2024

    Read how Curry College boosted engagement by learning the differences between student and family expectations.

    The light at the end of the tunnel.

    Researching the Plan That Secured Enrollment During Crisis - October SEMQ
    Nov 11, 2024

    A new SEMQ article discovers how strategic planning provided the essential foundation for one institution to navigate crisis, secure critical investments, and sustain enrollment and retention during the COVID-19 pandemic.

    Dr. Steve J McKellips, Vice Provost for Enrollment Management at the University of Akron presents his pre-conference workshop on Forensic Enrollment Management at SEM 2024

    FEM101: A Crash Course in Forensic Enrollment Management
    Nov 11, 2024

    Learn about the new workshop introduced at the 探花楼 34th Annual Strategic Enrollment Management Conference.

    Leveraging AI and Automation to Maximize Global Learner Success
    Aug 19, 2024

    How one school embraced artificial intelligence to grow enrollment and promote student success on their campus.

    Boston Harbour

    SEM: Something for Everyone
    Aug 19, 2024

    Embracing new perspectives and collaborating with peers to meet the challenges of the changing enrollment landscape.

    Access and Diversity - Collaborative SCOTUS Convening
    Aug 5, 2024

    An overview of legal considerations in light of the 2023 SCOTUS ruling and how institution leaders can navigate the current landscape.

    Image of an empty road.

    SEM-EP In the Field
    Jul 22, 2024

    SEM Endorsement Program participants visit and learn about Prairie View A&M's enrollment strategies.

    Managing Student Enrollment
    Jul 8, 2024

    A look at applying the LinkEx model at a small liberal arts college and understanding how to achieve SEM goals through this lens.

    Unhappy college student.

    Perspectives on Academic Course Failure
    Apr 30, 2024

    Our newest edition of SEMQ explores Academic Course Failure and many other topics in enrollment management.

    Ensuring Continuity and Success: Succession Planning in the Division of Enrollment Management
    Apr 30, 2024

    The importance of succession planning and the retention of institutional knowledge in enrollment management.

    SEM Implementation, Development, and Tracking Processes
    Apr 15, 2024

    A look at the work the College of Southern Idaho has accomplished as they pursue their five year SEM plan.

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    Are You Sabotaging Your Enrollment?
    Feb 19, 2024

    A look at enrollment best practices and research with a focus on onboarding and communication.

    Photograph of graduation caps in the air.

    SEM-EP Celebrates Two Recent Graduates
    Feb 19, 2024

    See how other higher ed professionals utilize the SEM Endorsement Program to highlight and validate their skills in enrollment management.

    Photograph of students working on a bench.

    The Enrollment Manager鈥檚 Role in Retention and Student Success
    Feb 19, 2024

    Key areas you need to focus on to improve and optimize retention and support student success at your institution.

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    Optimizing the Enrollment Journey - January SEMQ
    Feb 5, 2024

    Understand and optimize your audience messaging to improve your enrollment journey.

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    SEMQ Special Issue on Equity in SEM
    Nov 28, 2023

    A look at the current work being done to improve and increase equity in SEM practices.

    Wide shot of the 2023 SEM Conference Welcome Reception.

    SEM Conference - Reflections of a First-Time Participant
    Nov 27, 2023

    Experience the 2023 SEM Conference through the eyes of a first-time attendee.

    Photograph of the exhibit hall from SEM 2023.

    SEM Conference - Navigating the Seas of Knowledge and Connection
    Nov 10, 2023

    An in-depth review of the 2023 SEM Conference from the perspective of 探花楼 member Tara Kent.

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    SEM Conference - Collaborative Partnerships between Recruitment and Admissions
    Nov 10, 2023

    Optimizing the partnership between recruitment and admissions to promote student success.

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    SEM Conference - The Not-So-Secret Strategy for SEM Success
    Nov 10, 2023

    Building a SEM success framework utilizing active listening, continuous improvement, and technology.

    Group of professionals working on strategy.

    Adjusting Strategy to Face Enrollment Challenges
    Oct 30, 2023

    Understand the research and methodology university leaders employ to address issues in enrollment, tuition, and more.

    New Pathways to Enrollment Through High School Innovation
    Oct 2, 2023

    Ensuring that underrepresented and marginalized high school students are academically prepared for postsecondary education.

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    Navigating the Journey
    Oct 2, 2023

    Tools and approaches you can use to reduce burnout and increase productivity at your institution.

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    Student Barriers and Institutional Engagement
    Sep 18, 2023

    Researching, evaluating, and understanding the impact of holds on student success.

    Photograph of the interior of the U.S. Supreme Court

    Revisiting the Supreme Court Race-Conscious Admission Decision
    Aug 4, 2023

    Steps are needed to ensure equitable policy in the future.

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    Field Notes: Using Data and Analytics to Drive Student Success
    Jul 21, 2023

    Part 3 of our series on identifying and addressing barriers to student success.

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    From Enrollment to Graduation - Part 2: Building a Culture of Engagement and Support
    Jul 10, 2023

    Part 2 of our series on identifying and addressing barriers to student success.

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    Practicing SEM Outside of North America
    Jun 26, 2023

    Unique insights into SEM from a recent SEM-EP graduate.

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    Meet 探花楼's newest SEM-EP evaluators
    May 30, 2023

    Meet the latest SEM-EP Evaluators and learn more about who they are and what they'll be doing.

    Professionals looking at screen with text provided by artificial intelligence.

    Chasing Innovation: New Tools for the Headwinds of Recruitment and Marketing
    May 30, 2023

    An in-depth look at the changing face of enrollment and the steps institutions are taking to prepare.

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    Grant Opportunities to Reduce Barriers to Higher Ed
    May 15, 2023

    Education Dept. opens the application period for two federal grant programs that aim to expand higher education opportunities for Hispanic/Latino/a/x and Native American students.

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    Restructuring Institutional Aid Programs to Meet SEM Goals
    May 1, 2023

    Connecting SEM strategies & principles to student recruitment to meet enrollment goals.

    Purple & Green SEM in Action Book Cover with Bonsai Tree.

    Implementing and Sustaining your SEM Plan: The Party is Just Getting Started
    Mar 20, 2023

    What to do once you've created your strategic enrollment management plan.

    Group of students working in a classroom.

    Making the Product Accessible
    Feb 20, 2023

    Questioning, improving, and revitalizing enrollment processes at your institution.

    Photograph of a highway in Colorado during Autumn.

    SEM-EP On the Road
    Jan 9, 2023

    SEM Endorsement Program participants visit and learn about the Colorado higher education department's enrollment strategies.

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    SEMQ Special Edition - Call for Authors
    Dec 23, 2022

    SEMQ seeks authors for an upcoming Special Edition focused on topics in DEI.

    Student shaking hands with an higher education recruiter.

    How to Create a Recruitment Plan
    Dec 12, 2022

    Understand how to create, optimize, or revitalize your student recruitment plan.

    2022-23 ASCEND Cohort at Toronto SEM

    Passing the Baton
    Nov 29, 2022

    探花楼 Leadership Development program closes another chapter.

    Image of a laptop and book.

    Digital Transformation and Digital Maturity: Two Important Concepts in The Future of SEM
    Oct 3, 2022

    An in-depth analysis of what digital transformation can look like and specific steps towards achieving it.

    Simulated image of digitally connected globe.

    The Future of SEM is Digital
    Aug 8, 2022

    Staying ahead of the changing face of enrollment management and positioning your institution for success.

    Overhead shot of workflow management arrows.

    SEM & Organizational Change Management
    Aug 8, 2022

    Understand change management and the crucial role it plays in higher education.

    Editor working at a computer using a red highlighter.

    Join the SEM Quarterly Journal Editorial Board
    Jul 25, 2022

    Join the SEMQ Editorial Board and help guide and promote the future of enrollment management.

    Young woman working with data.

    Completion Promises and Enrollment Health
    Jul 25, 2022

    Understand the importance of degree pathway research and learn how to reestablish confidence with students.

    Aerial view of Sante Fe, New Mexico

    Increasing Equity through SEM
    Jun 24, 2022

    See how the SEM Endorsement Program can be used to promote student success in diverse populations.

    Graduation cap and diploma sitting on laptop keyboard.

    探花楼 Welcomes New SEM-EP Evaluator
    Jun 10, 2022

    Get to know our newest SEM-EP evaluator and learn more about the program and its goals.

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    Attaining Digital Maturity
    May 31, 2022

    Learn how 探花楼 is partnering with Salesforce to help institutions explore their Digital Maturity.

    Woman holding chain of data points floating in the air.

    Connecting the Dots and Data to Improve Student Success
    May 31, 2022

    Learn specific steps you can take to improve student success and retention.

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    Key Enrollment Indicators - The Building Blocks of Strategic Enrollment Management
    Feb 21, 2022

    Understand the key enrollment indicators impacting your institution and how to measure them.

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    Latest Issue of C&U Releases Exploring Topics in EDX, Enrollment, and More
    Dec 13, 2021

    See the latest from 探花楼's College & University Journal.

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    Using SIS Data 鈥 What You鈥檙e Doing Wrong
    Dec 13, 2021

    See what makes a great higher-ed CRM and learn how a CRM can aid your enrollment strategy.

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    Two Universities Improve Enrollment by Building Connections
    Nov 30, 2021

    Learn how Xavier University and Augusta University improved enrollment outcomes through connection building.

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    The Science of Motivation
    Nov 29, 2021

    Learn new ways to update and improve aspects in your enrollment strategy through behavioral science.

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    Design Thinking and Strategies to Improve Enrollment and Lifelong Learning
    Nov 29, 2021

    SEM Conference speaker, Shaimaa Hassanein, gives advice on fostering improvement and leadership skills.

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    With Test Scores Out of the Admissions Process, Can Artificial Intelligence Help Fill the Void?
    Sep 20, 2021

    Learn how A.I. can help higher education professionals bridge the gap in the application enrollment process.

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    SEM-EP Celebrates 50th Graduate - An interview with Patrick Tanner
    Sep 7, 2021

    An interview with Patrick Tanner our 50th SEM-EP graduate.

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    探花楼 to Offer Five Scholarships to Partner Data Analytics Course
    Aug 9, 2021

    探花楼 partners with Element451 to provide 5 scholarships for enrollment analytics course.

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    SEMQ Releases Volume 9 Issue 2 - Highlights
    Jul 26, 2021

    Latest release from SEMQ explores a variety of topics in enrollment management.

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    History and Progress - 400 years of American Higher Education
    Jul 12, 2021

    Learn about the behind-the-scenes work that went into creating 探花楼's latest on-demand course on the history of American Higher Education

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    Meet 探花楼's newest SEM-EP evaluators
    Jun 1, 2021

    The 探花楼 enrollment management program is shepherded by team with a wealth of expertise.

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    Engaging faculty in SEM
    Jan 25, 2021

    5 key faculty roles to build institutional success.

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    Are you the next Enrollment Management leader?
    Dec 15, 2020

    Research reveals interesting opportunities in the field.

    three shiny golden gifts with golden bows against a silver and gold sparkling background with gold ornaments, ribbons, and silver stars sprinkled around

    What you can give back to your staff
    Dec 12, 2020

    Stress-relieving activities, time off, and small gifts can help people feel appreciated.

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    Inaugural ASCEND cohort recognized at 探花楼 SEM
    Nov 12, 2020

    Participants receive mentoring, support, and guidance from SEM experts.

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    Using behavioral science to improve messaging to students
    Nov 1, 2020

    One community college used these 5 strategies to shift students' mindset.

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    Understanding the college choice process among underrepresented students
    Oct 19, 2020

    A recent SEM-EP grad explores the research.

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    Building a bridge with faculty during the SEM planning process
    Oct 19, 2020

    4 keys to collaboration and inclusion.

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    Pandemic survival 101: Collaborate with IT to catalyze change
    Oct 19, 2020

    Strong leadership requires relationship.

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    3 tips for global recruiting during a pandemic
    Oct 4, 2020

    One institution used both synchronous and asynchronous events to meet students where they are.

    I am: available to listen, warm and welcome, genuine, inspiring. I am not: too busy to talk, cold or dismissive, phony, indifferent, etc.

    Warm or cold? Helpful or dismissive? How "voice" affects retention
    Oct 4, 2020

    A consistent, supportive message increases yield.

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    Is the SEM Process useful in a time of seismic change?
    Sep 21, 2020

    Repurpose, don't abandon, your efforts.

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    Use data science to nudge students at exactly the right time
    Sep 20, 2020

    2 marketing strategies to increase enrollment.

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    鈥淪trategic鈥 doesn鈥檛 mean static
    Aug 24, 2020

    How to do dynamic enrollment management.

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    Strategy in the face of crisis
    Aug 9, 2020

    Assessment is critical to enrollment management, even during a pandemic.

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    What 2020 means for enrollment
    Jul 28, 2020

    Without a crystal ball, how can enrollment managers make decisions?

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    Getting students to the 鈥淔inish Line鈥
    Jul 8, 2020

    The University of Memphis and Saylor Academy partner to help stop-out students and ensure educational equity.

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    4 transcript and enrollment questions raised by the pandemic
    May 1, 2020

    Guidance and resources from the National Student Clearinghouse.

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    Become a better leader
    Feb 10, 2020

    5 pillars of excellent leadership, regardless of your status or style.

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    A SEM project management tool
    Feb 10, 2020

    How to manage the intricate, codependent, and time-sensitive processes that accompany any SEM plan.

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    Scholarship opportunities abroad: Pakistan
    Jan 14, 2020

    A resource for international enrollment management.

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    Make your office the best place to work
    Jan 10, 2020

    In this era of professional mobility, how do you cultivate and keep reliable, long-term staff?

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    Cultivating relationships with faculty for campus-wide SEM
    Dec 16, 2019

    Like most things, the solution is simple, but the work is not.

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    Scholarship Opportunities abroad: Cyprus and Bhutan
    Dec 16, 2019

    A resource for international enrollment management.

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    Field Notes: A project management tool for SEM
    Dec 15, 2019

    A living SEM project management system for multiple, simultaneous, and interdependent projects.

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    An alternative to college "choice" models
    Dec 15, 2019

    A more organic framework for understanding whether and where students go to college.

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    Optimization: Aligning technology planning with SEM
    Dec 15, 2019

    4 considerations for mission-driven, collaborative technology implementation.

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    Strategies for student success: Preparation, progression, and completion
    Dec 2, 2019

    Move beyond a focus on "retention" with these 14 best practices.

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    Re-envisioning Graduate Enrollment Management
    Dec 2, 2019

    A revenue-based approach to GEM that lead to increased enrollment.

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    SEMQ recognizes editorial board members
    Nov 18, 2019

    Outgoing, current, and new members provide a valuable contribution to the field.

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    How to be successful at your new SEM job
    Nov 18, 2019

    The basic and often unspoken rules to succeed in a new job.

    SEM Conference Director Clayton Smith at podium

    4 questions to guide SEM implementation
    Nov 18, 2019

    Closing thoughts from 探花楼 SEM 2019.

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    4 compass points for successful business process improvements
    Nov 15, 2019

    How enrollment, academic, and student services units can add value.

    Monday SEM plenary speaker

    10 lessons learned when restructuring for transformative change
    Nov 5, 2019

    Facing the difficult prospect of restructuring, one president shares his insights.

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    Finding best-fit students
    Nov 5, 2019

    5 keys to a successful search program

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    How a road trip (and a flat tire) drove SEM plan success
    Nov 4, 2019

    One institution's unexpected roadmap to change -- and six practical tips for campus-wide SEM buy-in.

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    Remove policy and procedural barriers to access
    Nov 4, 2019

    9 questions to help you find and address issues hindering students and the institution.

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    Running toward fear
    Oct 20, 2019

    A counterintuitive approach to leadership.

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    鈥淐ulture eats strategy for breakfast鈥
    Oct 7, 2019

    Strategize all you want; your enrollment plan lives or dies depending on institutional culture.

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    Creating a culture of hustle
    Oct 7, 2019

    How to cultivate staff and leverage CRM to meet students earnestly and with urgency.

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    How students know they belong
    Sep 23, 2019

    One community college learned that communications can impart a growth mindset from the start.

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    Student success coaches for online learners
    Sep 22, 2019

    Since implemented, one institution has seen increased retention and decreased melt.

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    Field Notes: Mentoring to build students' sense of belonging
    Sep 9, 2019

    3 ways to create thoughtful mentoring match-ups that increase retention.

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    The most overlooked recruitment insight
    Aug 26, 2019

    4 tips for recruiting students who feel like they belong.

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    Is what you鈥檙e offering relevant to students?
    Aug 26, 2019

    The oft-missed connection between branding and recruitment.

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    The single biggest factor affecting retention
    Aug 12, 2019

    What 40 years of data tell us about persistence.

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    Surveying students to improve onboarding
    Jul 29, 2019

    Reducing student frustration and improving processes.

    North Idaho College's campus next to a body of water on a sunny day with blue skies

    Redefining community college recruitment
    Jul 29, 2019

    A low-cost strategy that significantly increased matriculation and eased registration at one Idaho school.

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    The value of relationships in SEM planning
    Jul 25, 2019

    Relationships with faculty and the larger campus community help ensure student fit and success.

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    Scholarship opportunities abroad: Oman
    Apr 12, 2019

    Build internationalization strategies and international enrollment management resources.

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    4 ways to engage faculty in international SEM
    Mar 17, 2019

    Tips include modifying academic programs, improving teaching practices, and enhancing student recruitment and support strategies.

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    探花楼 LEAD Curriculum Work Group members named
    Mar 17, 2019

    Workgroup to establish the Senior Enrollment Management Officer leadership development program, which will kick off this fall.

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    Scholarship opportunities abroad: Bahrain
    Mar 17, 2019

    Building internationalization strategies and international enrollment management resources.

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    The subtle art of graduate enrollment management
    Mar 4, 2019

    The marriage of academia and student success. PLUS: the brave new world of stackable credentials.

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    SEM & Assessment 鈥 Count everything that moves!
    Mar 3, 2019

    No new service or program should be offered without first asking how its impact on student success will be determined.

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    3-minute mentor: Compartmentalize and save your brain
    Feb 18, 2019

    An occasional Connect column delivering bite-size career advice for higher education administrators.

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    探花楼 SEM-EP partners with Bethel University's EdD program
    Feb 17, 2019

    鈥淲e are thrilled that a four-year university like Bethel University is recognizing the educational value of our training and endorsement,鈥 said 探花楼 Executive Director Mike Reilly.

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    What level of customer service are you providing?

    Jan 21, 2019

    An OACRAO newsletter article with tips to consider.

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    The overlooked impact student services can have on retention
    Jan 20, 2019

    3 simple strategies for serving students better

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    How is your college putting purpose first?
    Jan 18, 2019

    Learn about 探花楼's vision for "starting with the dream in mind" and share your stories.

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    From cotton picking to college professor
    Jan 7, 2019

    One black woman鈥檚 story of courageous leadership in the academy.

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    Reflections on SEM: 3 catalysts for change
    Dec 10, 2018

    探花楼 President (and first-time SEM Conference attendee) Tina Falkner shares her takeaways.

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    Reverse engineer Strategic Enrollment Management for GREAT outcomes
    Dec 10, 2018

    Start with the end in mind.

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    Staff development: Practicing what we teach
    Dec 10, 2018

    Connect professional development with academic programs and processes.

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    By the book, by the culture, or by strategic goals?
    Dec 10, 2018

    What SEM style is right for your organization?

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    Taking SEM Home
    Nov 26, 2018

    Principles learned and how to apply them.

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    10 questions colleges should ask to understand their retention challenges
    Nov 26, 2018

    Villanova University student retention officer Brian Galloway offers his insights.

    audience members converse with one another while sitting in their auditorium chairs

    10 minute mentorship for enrollment professionals
    Nov 26, 2018

    Common concerns and a helpful strategy for shifting perspective.

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    How higher education can prepare graduates for the Fourth Industrial Revolution
    Nov 26, 2018

    Predicting skills and gearing institutions for the future.

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    A better student onboarding process for a competitive marketplace
    Nov 26, 2018

    A Pennsylvania community college shares its strategies.

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    Closing achievement gaps is possible -- and imperative
    Nov 13, 2018

    SEM's opening keynote, Dr. Timothy Renick, shared the eye-opening paradigm shifts and scalable strategies that revolutionized education at Georgia State.

    Photo taken from the audience's perspective looking at a stage of panelists.

    探花楼 kicks off the LEAD Initiative

    Nov 13, 2018

    With a new caucus, working group, Career Navigator, and more, 探花楼 is advancing diversity in enrollment leadership.

    Male presenter speaking from in front of an audience.

    How predictive analytics brought a leadership team together
    Nov 13, 2018

    Data teams improved enrollment and outcomes at Lone Star College.

    Female wearing a black top as she speaks from behind a wooden podium that says "Marriott Wardman Park Hotel."

    Reflections on the future: CRM systems of intelligence
    Nov 13, 2018

    Platforms that can learn and evolve.

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    Why are veterans disregarded by SEM practitioners?
    Nov 13, 2018

    Research shows this often-overlooked cohort has a lot to offer campuses.

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    探花楼 takes the LEAD on diversifying enrollment leadership
    Oct 30, 2018

    Identifying and preparing a diverse group of enrollment leaders

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    Models for implementing change
    Oct 29, 2018

    Take small steps to build confidence and avoid backsliding.

    stock index steadily rising

    Tracking transfer trends
    Oct 29, 2018

    The National Student Clearinghouse 2018 report on transfer and mobility examines transfer pathways and enrollment patterns, including analysis by race and ethnicity.

    a male in turquoise scrubs with a stethoscope around his neck stands outside with a coffee

    Student veterans: An untapped asset on campus and at work
    Oct 15, 2018

    Address this often-overlooked group and set the stage for success with other nontraditional populations.

    water color stars and stripes in the background with the text "Veterans Day 探花楼 SEM 2018" displayed

    Higher ed's misconceptions about veterans

    Oct 15, 2018

    They bring unique assets as both students and employees.

    two thought bubbles with Tetris pieces, in one bubble the pieces aren't fitting together and in the other bubble is a completed Tetris puzzle

    Whole-campus SEM planning
    Oct 1, 2018

    Tips for engaging the campus community in the development of an institutional plan.

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    How Georgia State has increased graduation rates and eliminated achievement gaps
    Oct 1, 2018

    Leveraging data and analytics, GSU now awards more bachelor鈥檚 degrees to African Americans than any other college in the nation.

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    Are you 鈥渄eficit-minded鈥 or 鈥渆quity-minded鈥?
    Oct 1, 2018

    Challenging how we perceive and talk about diversity and inclusion.

    Group of professionals standing with their arms crossed in the center of an array of streaking lights.

    3 tips for building the strongest SEM team possible
    Oct 1, 2018

    The more people involved in making a decision, the greater the commitment to implementing that decision.

    scattered 100 and 20 dollar bills with a graduation cap, displaying the word "scholarship", on top

    How scholarship management can reduce reliance on institutional funding

    Sep 18, 2018

    The University of Arizona鈥檚 high-impact, low-cost solution awards several million dollars in scholarships each year.

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    Change the Student Search paradigm
    Sep 14, 2018

    A more strategic search process can affect the entire recruitment funnel -- and beyond.

    simple line-depiction of the Trojan horse

    鈥楾rojan horse鈥 SEM
    Sep 14, 2018

    Coordinate a coherent student success model in the absence of a formal enrollment management plan.

    Duck mascot wearing green as they stand next to a group of students making faces of amazement.

    University of Oregon offers first-in-nation virtual campus experience
    Sep 3, 2018

    Going beyond the linear-style online tour.

    headshot of Jimmie McMillian

    Student services professionals change lives
    Sep 3, 2018

    Administrative advocates made all the difference for this dropout-turned-lawyer. More institutions should focus on helping returning students, he says.

    Humanoid robot interacts with a holographic display showing various charts and icons.

    The 4th Industrial Revolution: Can colleges change fast enough?
    Aug 20, 2018

    Committees, meetings, and processes, oh my! Higher ed institutions aren鈥檛 generally considered nimble. But they鈥檙e going to have to change to thrive.

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    Managing the data explosion
    Aug 20, 2018

    A webinar about integrating data from across disparate platforms used for loosely related institutional functions.

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    8 fundamentals of successful student recruitment
    Aug 3, 2018

    Cut through the complexity and clutter of leading an admissions/recruitment program and ensure the fundamentals of sustained, successful student recruitment aren't neglected.

    Pair of hands typing on a laptop as various letters float away from the keyboard.

    Call for authors
    Aug 3, 2018

    SEMQ seeks manuscripts based on original research or practice in strategic enrollment management, demonstrating familiarity with strategic enrollment management (SEM) concepts.

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    Field Notes: 5 strategies for supporting adult students to reach Wyoming鈥檚 higher educational attainment goals
    Aug 3, 2018

    Working adult students represent one of the largest opportunities to change the economic landscape and workforce in America. Learn about the strategies Wyoming is using to meet the needs of adult students and meet its attainment goal.

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    Leading high-performance teams in a SEM environment

    Jul 23, 2018

    The overlooked competitive advantage.

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    3 solutions for optimizing technology in business processes
    Jul 2, 2018

    Common challenges, and practical ways to ensure functionality.

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    Field Notes: 3 questions for shared governance

    Jul 2, 2018

    "Who to include?" might be the most important question.

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    Field Notes: Visions, missions, and strategic plans 101
    Jun 18, 2018

    Making a Vision Statement, Mission Statement, and Strategic Plan that the whole office can rally behind.

    Individual holding a phone and working on a laptop.

    Does your communication strategy support enrollment conversion?
    Jun 4, 2018

    Tips from an expert, and an invitation to 探花楼鈥檚 regional traveling admissions leadership workshop in Massachusetts.

    Single link of chain made out of cyber blue colored binary code.

    You don鈥檛 have to understand blockchain to get it
    Jun 4, 2018

    The technology is the easy part.

    Simplified bar graph with a downward sloping trend line.

    Policies that may halt enrollment decline at liberal arts colleges
    Jun 4, 2018

    Effective strategies vary depending on school type, according to a recent article in C&U.

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    Field Notes: Are your staff professionally competent?
    Apr 19, 2018

    A guide to assessing and building proficiency through mentorship, training, and promotion.

    Two females of color conversing over an office desk.

    The benefits of a team approach to professional development
    Aug 22, 2017

    When colleagues such as a Registrar and Director of Advising co-learn, benefits are exponential, says Darcy Briggs from Arapahoe Community College.

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    Join #探花楼ctober for #EMchat !
    Sep 20, 2016

    An innovative way to connect with other enrollment management professionals.

    探花楼 announces 1st U.S. Enrollment Management Career Profile Survey
    Feb 23, 2014

    In an effort to expand our understanding of the career paths of enrollment management professionals, we're conducting the 探花楼 U.S. Enrollment Management Career Profile Survey.